No Yes No EP Digital Album Cover and site------------------------------------/

2011
Client: No Yes No
Art Direction: Mark Pernice, Mechanical Bull
Design: Mark Pernice
Development: Mechanical Bull, Mark Lewis

Since the music is a digital-only release, we thought we'd have some fun with the album art. For 33.3% of the band, "fun" includes Javascript, Google API and wget commands that the other 66.6% doesn't understand.

The end result is a unique cover for every person who downloads the free EP from www.noforever.com. Each download composites a slightly different cover, which takes an ever-growing database of really wonderful and really horrible album covers (from artists respected, reviled and also totally unknown), cuts it into tiny little slivers, and bends it to our will.

While the basic form remains the same, the tone of each random cover is strikingly different. One click might get you a muted black & white landscape; another might get you a hippie Technicolor nightmare. Since the universe can be cruel and unforgiving, we have included a 'Re-Art' button which will allow you to click until you get a cover you like. You can also click the 'View All' to select from thousands of other covers to see if someone else got luckier than you.

Launch site

no yes no

loaders

art

Images

gif

faces