Penrose Academy Identity System----------------------------------------------/

2012
Client: Penrose Academy
Art Direction: Mark Pernice
Design: Mark Pernice, Wing Chiu

A Hundred Monkeys is a branding company with a knack for coming up with product names and company names that are provocative and human. They contacted us to put together a new visual language for the newly renamed Penrose Academy . Formely the Kohler Academy, Arizona's largest beauty academy took the opportunity to rebrand when confronted with a cease and dessist by a well known company who shares the same name, even though the law acknolodges surnames. We created custom lettering and a P that can be used in limitless arrays.

penrose

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